User-driven dynamic content rotation

Display a sequence of different versions, with each version appearing only after the user has viewed the previous one.
Dynamic Content Rotation

If-So enables you to display a series of diverse versions in a specified order, offering a dynamic and engaging user journey.

Creating the dynamic content rotation (a sequence of dynamic versions) is based on the cookie condition. When a user sees the first version, a cookie is assigned to his/her browser. When the user sees the next version, the cookie value is updated accordingly.

  • There’s no limit to the number of versions that can be included in the sequence.
  • The rotating dynamic content can be displayed on a specific page or several different pages.

Step-by-step: setting up dynamic content rotation

  1. On your WordPress dashboard, go to If-So and click “Add a new trigger
  2. On the default content version, insert the content of the first version, and paste the following shortcode (before or after the content):
[ifso-add-cookie name='seen_reviews' value='seen_1' time='604800']

Result: If the user has seen the version, a cookie with the name “seen_reviews” and the value e”seen_1″  will be added to the user’s browser. The cookie will be valid for 7 days (604800 seconds). You can set up a different expiration time according to your needs.

  1. On version A, select the cookie condition. Set the cookie name to `seen_reviews` and the cookie value to `seen_1`.
  2. In the version’s content field, insert the second version of your content, and include the following shortcode:
[ifso-add-cookie name='seen_reviews' value='seen_2' time='604800']

Result: If the user has seen the version, the cookie value will be replaced with “seen_2”.

  1. Add a new version (click the “Add a new version” button, right below the container of version A
  2. On the new version, select the cookie condition. Set the cookie name to `seen_reviews` and the cookie value to `seen_2`. 
  3. In the version’s content field, insert the second version of your content, and include the following shortcode:
[ifso-remove-cookie name='seen_reviews']

Result: When the user has seen the version, the cookie “seen_reviews” will be removed. The next time the user encounters the trigger, the default version will be displayed, and the flow will start all over again.

  1. Publish the trigger and paste its shortcode on your page, or pages.

Categories

Goal

Bounce Rate, Conversions, Engagement, Sales, User Experience

Conditions

Cookie

Realated templates and examples

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