The #1 WordPress Personalization Plugin. Try Us.
Display Different Content to Different People
Your profile
Page visits:
United States
Time zone:
What is Ifplay_arrowSo?
People are not the same, so why show them the same content?
Ifplay_arrowSo is a simple WordPress plugin, allowing you to add or replace content on your website based on the visitors’ profile or interaction with the site. Your visitors will engage, convert and buy more!
3 reasons Why users love Ifplay_arrowSo?
  • Set Dynamic Content in Minutes
  • No Coding Required Intuitive Interface
  • No Pageload Delay, Smoother User Experience
How does it work?
Create dynamic content in minutes. No coding is required
  1. 1
    Select a condition
  2. 2
    Choose what to display if the condition is met
how does it work?
Works with your
page builder
Built-In Analytics
See how your content performs!
See how many times each version was viewed and how did it affect conversion rate
The conditions
Maximum flexibility segmenting your visitors
Set content according to the visitor’s country, city, state, continent or timezone
Start & End Date
Schedule content changes between a range of dates
Schedule content according to the time of the day and day of the week
Browser Language
Attract attention with a message in your visitor’s language
Dynamic Link
Generate a special link and show specific content only to visitors who arrive through it
Referral Source
Customize the content to visitors referred from a chosen domain or webpage
Device Type
Load different content on desktops, tablets, or mobiles
Logged-in Users
Show or hide content if the visitor is logged in (or was logged in) to your site
Returning visitors
Replace calls to action according to the number of visits a user visited in the site
Time Zone
Show different content to visitors from different time zones
Pages visited
Customize the content to visitors who have been visited a chosen page on your website
UTM Parameters
Set content changes based on the UTM parameters
Ready to get started?
Try it on your website