Can I customize my landing page based on the user’s search term on Google Ads (and other advertising platforms)?

If-So provides two options for tailoring landing page content based on the user’s Ads campaign, ad group, ad, or keyword:

1. Customize any content on your page, such as text, title, image, etc., by creating a dynamic trigger with the Google Ads condition (or Page URL condition for other advertising platforms). Learn more.
2. Automatically display a text value you set on Google Ads as a tracking template. This value can be the keyword used to trigger the ad or any other text value you choose. Learn more.